Top Digital Marketing Tools Courses - Learn Digital Marketing Tools Online
For Individuals
For Businesses
For Universities
For Governments
Explore
Degrees
​
Log In
Join for Free
Join for Free
Browse
Digital Marketing Tools
Results for "digital marketing tools"
Filter & Sort
Topic
Duration
Learning Product
Language
Level
Status: Free TrialFree Trial
U
University of Maryland, College Park
Digital Marketing Tools: Machine Learning and AI
Skills you'll gain: Model Evaluation, Apache Hadoop, Machine Learning Methods, AI Personalization, Digital Marketing Tools, Data-Driven Marketing, Customer Analysis, Marketing Automation, Marketing Analytics, Digital Marketing, Marketing Strategies, Applied Machine Learning, Big Data, Marketing, Customer Insights, Personalized Campaigns, Machine Learning, Artificial Neural Networks, Machine Learning Algorithms, Deep Learning
Beginner · Course · 1 - 4 Weeks
Status: Free TrialFree Trial
U
University of Maryland, College Park
Advanced Digital Marketing
Skills you'll gain: Customer Retention, Loyalty Programs, Marketing Budgets, Brand Loyalty, Customer Acquisition Management, Competitive Analysis, Customer Analysis, Customer Relationship Management, Customer Insights, Data-Driven Marketing, Customer Relationship Building, Customer Data Management, Marketing Channel, Marketing Analytics, Online Advertising, Customer Engagement, Marketing Effectiveness, AI Personalization, Data Ethics, Digital Marketing
4.6
Rating, 4.6 out of 5 stars·
59 reviews
Intermediate · Specialization · 1 - 3 Months
Status: NewNew
Status: Free TrialFree Trial
U
University of Illinois Urbana-Champaign
Digital Marketing: Audience, Campaigns, and Metrics
Skills you'll gain: Marketing Analytics, Strategic Marketing, Digital Marketing Campaigns, Web Analytics and SEO, MarTech, Social Media Campaigns, Web Content, Cross-Channel Marketing, Social Media Marketing, Search Engine Optimization, Marketing Automation, Marketing Channel, AI Personalization, Marketing, Media and Communications, Content Management Systems, Content Performance Analysis, Integrated Marketing Communications, Media Planning, Key Performance Indicators (KPIs)
4.6
Rating, 4.6 out of 5 stars·
8K reviews
Beginner · Specialization · 3 - 6 Months
Status: NewNew
Status: Free TrialFree Trial
M
Madecraft
Digital Marketing Essentials
Skills you'll gain: Google Analytics, Lead Generation, Digital Marketing, Value Propositions, Digital Brand Strategy, Marketing Strategies, Target Audience, Digital Marketing Campaigns, Marketing Automation, Pay Per Click Advertising, Marketing Effectiveness, Social Media Marketing, Strategic Marketing, Marketing Analytics, Web Analytics, Data-Driven Marketing, Search Engine Optimization, Analytics, Search Engine Marketing, Customer Retention
Beginner · Specialization · 3 - 6 Months
Status: NewNew
Status: Free TrialFree Trial
S
SkillsBooster Academy
Generative AI for Digital Marketing
Skills you'll gain: Google Gemini, Digital Marketing, Anthropic Claude, Marketing Strategy and Techniques, Marketing Strategies, Digital Marketing Campaigns, Microsoft Copilot, Email Marketing, Digital Marketing Tools, Social Media Marketing, Search Engine Optimization, Prompt Engineering, Content Optimization, Advertising Campaigns, Content Creation, Market Research, Generative AI, Web Analytics and SEO, Competitive Analysis, Target Audience
4.7
Rating, 4.7 out of 5 stars·
18 reviews
Beginner · Specialization · 3 - 6 Months
Status: NewNew
Status: Free TrialFree Trial
U
University of Illinois Urbana-Champaign
Data-Driven Digital Marketing & Analytics
Skills you'll gain: Data-Driven Decision-Making, Predictive Modeling, Digital Marketing Tools, Social Media Analytics, Predictive Analytics, Marketing, Social Network Analysis, Customer Analysis, Data Analysis Software, Data Ethics, Data Warehousing, Customer Insights, Data Science, Digital Analysis, Case Studies, Blockchain, Consumer Behaviour, Marketing Strategy and Techniques, Data Integrity, Image Analysis
4.5
Rating, 4.5 out of 5 stars·
3.8K reviews
Intermediate · Specialization · 1 - 3 Months
What brings you to Coursera today?
Start my career
Change my career
Grow in my current role
Explore topics outside of work
Status: Free TrialFree Trial
A
Adobe
Digital Marketing
Skills you'll gain: Marketing Strategies, Promotional Strategies, Marketing Planning, Marketing Strategy and Techniques, Digital Marketing Campaigns, Digital Marketing, Adobe Express, Target Audience, Promotions and Campaigns, Conversion Funnel Analysis, Marketing Effectiveness, Product Promotion, Driving engagement, Lead Generation, Content Marketing, Marketing Automation, Customer Relationship Management, Advertising, Diversity Marketing, Target Market
4.8
Rating, 4.8 out of 5 stars·
338 reviews
Beginner · Course · 1 - 4 Weeks
Status: Free TrialFree Trial
U
University of Illinois Urbana-Champaign
Digital Marketing
Skills you'll gain: Data-Driven Marketing, Digital Brand Strategy, Digital Marketing Campaigns, Customer Engagement, Journey Mapping, Digital Marketing Tools, Direct Marketing, Driving engagement, Marketing Strategy and Techniques, Online Advertising, Digital Advertising, MarTech, Data Architecture, Strategic Marketing, Social Media Marketing, Consumer Behaviour, Customer Insights, Emerging Technologies, Experimentation, Data Visualization
Build toward a degree
4.7
Rating, 4.7 out of 5 stars·
23K reviews
Beginner · Specialization · 3 - 6 Months
Status: Free TrialFree Trial
A
Adobe
Adobe Digital Marketing Strategy
Skills you'll gain: Content Scheduling, Marketing Strategies, Personalized Campaigns, Data-Driven Marketing, Promotional Strategies, Marketing Planning, Adobe Express, Marketing Strategy and Techniques, Social Media Content, Digital Marketing Campaigns, Cross-Channel Marketing, Marketing Channel, Digital Marketing, Social Media Marketing, Content Strategy, Brand Marketing, Market Research, Graphic and Visual Design, Generative AI, Performance Analysis
4.8
Rating, 4.8 out of 5 stars·
807 reviews
Beginner · Specialization · 1 - 3 Months
Status: NewNew
Status: Free TrialFree Trial
M
Madecraft
Digital Marketing Fundamentals
Skills you'll gain: Lead Generation, Digital Marketing, Digital Brand Strategy, Marketing Strategies, Target Audience, Marketing Automation, Pay Per Click Advertising, Social Media Marketing, Content Marketing, Demand Generation, Brand Marketing, Persona Development, Digital Advertising, A/B Testing, Search Engine Optimization, Marketing Analytics, Content Strategy, Advertising, Journey Mapping, Automation
Beginner · Course · 1 - 3 Months
Status: NewNew
Status: Free TrialFree Trial
E
EDUCBA
Content Strategy, CMS & Digital Marketing Tools
Skills you'll gain: Content Marketing, Web Analytics and SEO, Content Management, Social Media Marketing, Content Management Systems, Social Media Management, Content Strategy, Social Media, Marketing Strategy and Techniques, Persona Development, Content Development and Management, Storytelling, Digital Marketing Tools, Search Engine Optimization, Social Media Content, MarTech, Digital Marketing, Social Media Campaigns, Digital Content, Marketing Planning
Mixed · Course · 1 - 3 Months
Status: Free TrialFree Trial
S
SkillUp
Online Marketing: Social Media, Ads & E-commerce Certificate
Skills you'll gain: Social Media Management, Social Media, Social Media Content, Social Media Marketing, Google Ads, Email Marketing, Social Media Strategy, Content Scheduling, Social Media Campaigns, Content Creation, Data-Driven Marketing, Customer Retention, Meta Ads Manager, Paid media, Customer Relationship Building, E-Commerce, Digital Marketing, Driving engagement, Keyword Research, Brand Marketing
4.7
Rating, 4.7 out of 5 stars·
40 reviews
Beginner · Specialization · 1 - 3 Months
1234…834
In summary, here are 10 of our most popular digital marketing tools courses
Digital Marketing Tools: Machine Learning and AI: University of Maryland, College Park
Advanced Digital Marketing: University of Maryland, College Park
Digital Marketing: Audience, Campaigns, and Metrics: University of Illinois Urbana-Champaign
Digital Marketing Essentials: Madecraft
Generative AI for Digital Marketing: SkillsBooster Academy
Data-Driven Digital Marketing & Analytics: University of Illinois Urbana-Champaign
Digital Marketing: Adobe
Digital Marketing: University of Illinois Urbana-Champaign
Adobe Digital Marketing Strategy: Adobe
Digital Marketing Fundamentals: Madecraft
Other topics to explore
Arts and Humanities338 courses
Business1095 courses
Computer Science668 courses
Data Science425 courses
Information Technology145 courses
Health471 courses
Math and Logic70 courses
Personal Development137 courses
Physical Science and Engineering413 courses
Social Sciences401 courses
Language Learning150 courses
Coursera Footer
Skills
Accounting
Artificial Intelligence (AI)
Cybersecurity
Data Analytics
Digital Marketing
Human Resources (HR)
Microsoft Excel
Project Management
Python
SQL
Professional Certificates
Google AI Certificate
Google Cybersecurity Certificate
Google Data Analytics Certificate
Google IT Support Certificate
Google Project Management Certificate
Google UX Design Certificate
IBM AI Engineering Certificate
IBM AI Product Manager Certificate
IBM Data Science Certificate
Intuit Academy Bookkeeping Certificate
Courses & Specializations
AI Essentials Specialization
AI For Business Specialization
AI For Everyone Course
AI in Healthcare Specialization
Deep Learning Specialization
Excel Skills for Business Specialization
Financial Markets Course
Machine Learning Specialization
Prompt Engineering for ChatGPT Course
Python for Everybody Specialization
Career Resources
Career Aptitude Test
CAPM Certification Requirements
CompTIA A+ Certification Requirements
CompTIA Security+ Certification Requirements
Essential IT Certifications
High-Income Skills to Learn
How to Learn Artificial Intelligence
PMP Certification Requirements
Popular Cybersecurity Certifications
Share your Coursera learning story
Coursera
About
What We Offer
Leadership
Careers
Catalog
Coursera Plus
Professional Certificates
MasterTrack® Certificates
Degrees
For Enterprise
For Government
For Campus
Become a Partner
Social Impact
Free Courses
Udemy
Community
Learners
Partners
Beta Testers
Blog
The Coursera Podcast
Tech Blog
More
Press
Investors
Terms
Privacy
Help
Accessibility
Contact
Articles
Directory
Affiliates
Modern Slavery Statement
Do Not Sell/Share
Learn Anywhere
© 2026 Coursera Inc. All rights reserved.