Articles
11 posts tagged "For Creators"
AI Made Your Expertise Cheap. Now What?
Every service business is staring at AI knowing everything is changing and nothing is staying the same. That forces a bet: go premium, go volume, or shift to equipping. But all three bets share one dependency, and the same AI that made your expertise cheap is exactly how you feed it.
Your Voice Won't Die From Using AI. It'll Die From Agreeing With It.
The real threat AI poses to your voice isn't reduced typing, it's the erosion of your taste every time you approve a suggestion instead of overruling it. Keep your voice upstream (the deciding) and confine AI downstream (the executing) by making four non-delegable calls before you generate a word.
You've installed a Claude Skill and it's not working. How to fix it.
You installed a Claude skill someone else published and it just sits there, never running. That isn't a broken skill, it's how skills load. Here's why it happens, how to tell, and two ways to fix it, including one that needs no editing at all.
What AI Found Hiding in 74 Posts I Never Planned
I put AI to work on the boring part of my site: reading 74 posts to surface the topics, audiences, and cross-links that were hiding in them all along.
The Slop Isn't Coming From the Robot
Critics are right that most AI content is slop. They're wrong about where it comes from. The slop isn't the model. It's people typing one sentence into a blank chat window and pasting whatever falls out. Here's what separates the two camps, and the test you can run on anyone claiming to use AI well.
Why I Never Let AI Grade Its Own Work
Most people accept their first AI draft because it exceeded their expectations. But your expectations of AI aren't your standards. Here's what happened when I made Claude Code and Codex evaluate each other using my own voice profile and audience segments as the rubric.
Prompt Engineering Isn't Dead. Your Requirements Just Got Promoted.
Everyone's declaring prompt engineering dead. They're wrong. The part that died was managing the LLM. The part that matters, articulating your unique requirements, just got promoted.
AI Can Write. It Just Can’t Think.
AI can write fast, but it can’t think strategically. Four portable markdown products teach your AI how you sound, who you’re writing to, what to create, and where to publish.
In today's AI the difference between amateurs and experimenters is orchestration
Instead of hiding where you're using AI, embrace it by highlighting your role in the orchestration. Putting in the work is worth showcasing.
Stop Trying to Write the Perfect Prompt
The best AI results I've gotten didn't come from better prompts. They came from treating Claude and ChatGPT the way I'd treat a brilliant new hire on day one: someone with real expertise, but zero context about my business, my standards, or my voice. Most content creators keep hunting for the magical prompt that will...
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