Google & YouTube - Drive sales by showcasing your products on Google and YouTube | Shopify App Store
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Google & YouTube
Pricing
Free to install. Additional charges may apply.
Free to install
Popular with stores like yours
Based in United States
Rating
4.5
(5,000)
Developer
Google LLC
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Connect your store to Google and YouTube to help turn more shoppers into customers
Access the best of Google and YouTube, right from Shopify:
Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. Showcase your store’s reputation by displaying the new store widget.
Access the best of Google and YouTube, right from Shopify:
Sync your products, deals, and shipping to Merchant Center to turn shoppers into customers. Drive sales with Performance Max ads across properties like Search and YouTube, and unlock insights with Google Analytics. Tap into Google's AI-powered tools like Product Studio to create and enhance images and Google Automated Discounts to optimize your profits. Showcase your store’s reputation by displaying the new store widget.
more
Connect your store to Merchant Center to showcase your products across Google
Help drive more sales with a Performance Max ad campaign, powered by Google AI
Connect your store to YouTube to turn viewers into shoppers
Connect the full ecommerce journey with insights in Google Analytics
Let Google AI handle sale pricing. Optimize profits with Automated Discounts.
Popular with stores like yours
Based in United States
Languages
English, Chinese (Simplified), Chinese (Traditional), Czech, Danish, Dutch, Finnish, French, German, Italian, Japanese, Korean, Norwegian (Bokmål), Portuguese (Portugal), Portuguese (Brazil), Spanish, Swedish, Thai, Turkish, Polish, and Vietnamese
Works with
Checkout
Google Ads
Google Analytics
Google Merchant Center
Google Shopping
YouTube Shopping
Categories
Marketplaces
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Product feed
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Offer sync
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Performance tracking
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Click-through rates
Conversion tracking
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Impression counts
Pricing
Choose the plan that best fits your business.
Free
Free to install
When you run a campaign, the ad spend is billed directly to your Google Ads account. You set the daily campaign budget.
All charges are billed in USD.
Reviews
(5,000)
Overall rating
4.5
Counts per rating level
5
75% of ratings are 5 stars
3.8K
4
9% of ratings are 4 stars
458
3
3% of ratings are 3 stars
143
2
2% of ratings are 2 stars
90
1
11% of ratings are 1 stars
559
Write a review
All reviews
July 15, 2026
I have had non-stop trouble with Google Merchant. I have a very long-running YT channel (16 years) and 5 major websites. I loaded every possible disclaimer, return policy, and anything else Google demanded. It worked fine for a while and then...poof. Gone. "Your Google Merchant account is suspended for TOS..." So I dig around, add more return policies etc in every website possible. It works for a few weeks and then...poof. 60+ hours wasted. I decided to terminate my Google Merchant account. What a waste of time. But wait...there's more. To top it off, Google now says my Google Ads account is suspended because my Google Merchant (GM) account is suspended. I jump through hoops to tell Google that I deleted my GM account. My Google Ads account is re-instated...for about 3 weeks. Then the bot says "Suspended..." So I do this absurd cycle for 6 freakin months. Google cannot/will not fix this. They won't tell me EXACTLY what is wrong with my GM account. So, in the end, I gave this a "Google is a horrible, negligent business 'partner'" rating. Endless emails to Google are responded with robot/AI responses. If there's a human behind it, it's impossible to tell. "Just look at our TOS and comply...." Lol. I've seen $20M businesses have their GM accounts suspended with the same problems. FYI - I run multiple businesses, YT channels, etc. and this was by far the worst experience. Hope it works better for you, YMMV, best of luck.
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Aaron Linsdau Store
United States
About 1 year using the app
July 14, 2026
It is quite useful to connect Google & YouTube to get better data and therefore better decision-making to adjust the budget for ads and where to focus your financial resources.
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Piccolo Riccio
United Arab Emirates
3 months using the app
July 6, 2026
During setup, the final 'Complete' button was hidden beneath an optional question, so I didn't realize the setup wasn't finished. The button should be more visible or the flow should make it clearer that there's a required action after the optional step."
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Wildlife Patch
United States
23 days using the app
Support
App support provided by Google LLC.
Resources
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App Documentation
Developer
Google LLC
1600 Amphitheatre Parkway, Mountain View, CA, 94043, US
Launched
November 28, 2017
Featured in
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